Cosmetic Claims – Dermatologically Tested
Some people reading this blog might think that I believe the cosmetics industry can do no wrong. Well firstly, you obviously haven’t read deeply enough and secondly that is just not true. Like any other group that survives on turning a dollar (and that does include a fair whack of charities, sports clubs, governments and educational facilities) the cosmetics industry is quite able to spin it their way to make us loosen our grip on our wallet. Here is just one example of a claim that looks good but means nothing. Take it away Pinocchio:
Dermatologically tested, sounds great but means next to nothing if you think about it. I mean all they are saying is that the product has been tested on skin. Whose skin? Probably the guy working with that other guy in the lab OR maybe that other guy who works in customer service. So who measured the effect and analysed the results? The same guy that put the product on their skin maybe……
So what does this mean? Nothing, zip, nadda, zero, zilch.
Dermatologically tested simply means that it has been tested on the skin. We don’t know who, how, how many, when, where or what was the results are. In Australia, this claim is unregulated and as such could be used by companies testing their finished formulation on the boss or companies spending $20,000 on a trial.
Please note: This is not to be confused with ‘dermatologist tested’ which is a different thing entirely. Also the rules surrounding this claim may differ outside of Australia.